Showcase

Campaign: Matrimonial

WPP company(s):
Ogilvy & Mather Mumbai
Client:
Breakthrough – Prevention of Child Marriage
Value:
$48,000

Overview

Results

  • 240m people reached through the media campaign and 7.5m people reached through direct interaction.
  • 35,000 phone calls to the Breakthrough line from families considering child marriage.
Screenshot showing a woman in a red sari

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