Campaign: I Touch Myself Campaign

WPP company(s):

J. Walter Thompson Sydney

Client:

NSW Cancer Council

Overview

Results

• 4.2 million Australian women reached in the first 48 hours
• 500,000 YouTube hits since launch

Awards

• Cannes Lions 2014: Silver, 3 Bronze
• Spikes Asia Festival of Creativity 2014: Gold, Silver and Bronze

Previous campaign

Our client work

Next campaign